Is it a slow day at work? Are you struggling to come up with a new ad? Is the whole team sick and tired of trying to come up with ads that don’t seem to get any engagement? Today on the blog, I’m going to show you some great Facebook ad examples to help get your creatives juices flowing again.
Let’s start with the big one:
1. Give them something:
A little coupon, perhaps?
2. Use high quality photography (bonus points for featuring people):
Nothing gets people clicking like an ad filled with people.
3. Make yourself human (you are one, after all)
Remind customers that you are a team full of people who want to do a good job.
4. Build urgency:
If they’re not buying your product, they’re wasting their own time!
5. Solve their problem:
Facebook is where people go to avoid things. What are they avoiding?
5. Use real customers:
Airbnb and Amazon use customer ratings to their advantage. Follow their lead and have your happy customers tell your story for you:
6. Use humour:
But, something like this does the trick nicely:
And don’t be these guys:
Good luck, and don’t forget to have fun with your ads!